Weather the Economy with Help from Perdue
Perdue
Description
The foodservice industry is undergoing major transformations as the recession approaches maturity, and these changes will have permanence. Consumers will show more cautious spending and were exposed to the high quality of years past, so after this recession, they won’t settle for anything less. Major adaptations must be made to address consumers’ new perceptions of value, especially in foodservice.
Company Overview
The PERDUE® brand is the number-one brand of premium chicken in the Eastern U.S. and is synonymous with quality products around the globe. With annual sales in excess of $4.6 billion, Perdue is ranked as the third largest poultry company in the U.S. We provide food and agricultural products and services to customers in more than 50 countries.
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